Ecommerce Development for Wholesalers

Give Your Wholesale
Customers a Better
B2B Buying Experience

We build B2B ecommerce for wholesalers, bringing account pricing, bulk ordering, repeat purchases, and customer accounts into one connected experience.

Technologies Powering Our Solutions

A practical option for wholesalers bringing more B2B ordering online with customer accounts and connected business systems.

Best for: if you want a modern storefront with B2B features and a straightforward launch.

A strong fit for wholesalers managing complex catalogs, account pricing, and customized buying workflows.

Best for: if your wholesale operation needs deeper customization and ERP integration.

B2B functionality for wholesalers handling customer accounts, bulk purchases, pricing rules, and repeat orders.

Best for: if you want built-in B2B features without developing everything from scratch.

A flexible option for wholesalers combining online ordering with product information and content-driven buying experiences.

Best for: if detailed product content plays an important role in customer purchasing decisions.

Our Wholesale
Ecommerce Development Services

Platform Development

Customer & Dealer Portal

System Integration

Multi-Warehouse & Fulfillment Management

Platform Development

Simplify online ordering for buyers with clear pricing, custom accounts, and easy repeat purchases.

What We Build

  • Account-Based Storefronts – Show products, pricing, and content based on each buyer’s account.
  • Wholesale Product Catalogs – Organize large catalogs with categories, variants, specifications, and attributes.
  • Customer Pricing Rules – Apply contract rates, discounts, and quantity-based pricing.
  • Quick & Bulk Ordering – Let buyers enter SKUs, upload order files, or add large quantities faster.
  • Reorder Tools – Make repeat purchases easier with previous orders and saved products.

Customer & Dealer Portal

Give customers and sales reps access to the information they need, from account pricing to shipment details, without relying on calls and emails.

What We Build

  • Customer Account Portals – Give buyers access to orders, invoices, pricing, and account details.
  • Sales Rep Workspaces – Let reps manage customer accounts, quotes, orders, and assisted purchases.
  • Account-Based Catalogs – Control which products and information each buyer can access.
  • Quote Management – Handle requests, reviews, approvals, and customer responses in one place.
  • Order History & Tracking – Keep purchases, statuses, and shipment details easy to find.

System Integration

Connect the systems handling your products, customers, pricing, inventory, and fulfillment so data syncs automatically without manual entry.

What We Build

  • ERP Integration – Sync customers, orders, pricing, inventory, and financial information.
  • WMS Integration – Pass ecommerce orders into warehouse processes and return fulfillment updates.
  • CRM Integration – Connect customer accounts, quotes, sales activity, and order history.
  • Product & Pricing Sync – Keep catalog details, customer pricing, and product information aligned.
  • Order Channel Integration – Connect ecommerce with other ordering channels and business applications.

Multi-Warehouse & Fulfillment Management

Give customers and your team clearer availability while routing orders according to your fulfillment rules.

What We Build

  • Multi-Warehouse Inventory – Manage stock across multiple fulfillment locations.
  • Warehouse Availability – Show customers relevant stock by location where required.
  • Fulfillment Routing – Apply warehouse and order rules when deciding where orders should go.
  • Split Shipment Handling – Manage orders that ship from different locations or at different times.
  • Shipment Status Workflows – Keep delivery information connected to the customer’s order.

Give your wholesale customers an easier way to buy.

Bring us your current ordering process, pricing setup, and ERP. We’ll show you where ecommerce can take the manual work out of wholesale buying.

How We Work

From your customer orders to a smoother wholesale operations.
01

Discovery & System Mapping

We review your sales model, customer accounts, pricing, ordering channels, and the systems behind them to understand how orders move today.
02

Platform Strategy & Architecture

The right ecommerce platform, integrations, and technical approach are defined based on what the business needs.
03

UX Design & Development

The buying experience covers the things customers do most, from finding products and checking pricing to placing bulk orders and reordering.
04

ERP Integration & Testing

Your ERP, CRM, inventory, payment, and fulfillment systems are connected, then key order workflows are tested before launch.
05

Launch & Support

Once everything is ready, the rollout is planned around your day-to-day operation, with support available for updates, fixes, integrations, and new requirements.

Wholesale Ecommerce Challenges We Solve

Complex Product Catalogs

Make large, detailed catalogs easier to navigate with structured categories, product attributes, filters, and search that help buyers find the right products.

Manual Purchase Order Processing

Move purchase orders out of email and spreadsheets with connected online ordering that sends order details into the right systems.

Inconsistent Customer Pricing

Keep contract rates, discounts, and quantity breaks tied to each account, so buyers see the pricing they are supposed to get.

Multiple Ordering Channels

Bring ecommerce, EDI, sales-assisted orders, and other channels into one workflow, giving your team one place to manage incoming business.

Dropship & Supplier Fulfillment

Route eligible orders to suppliers and keep fulfillment details connected, even when the product ships directly to the customer.

Limited Order & Lead-Time Visibility

Connect ecommerce with ERP and fulfillment systems to give buyers clearer information on availability, order status, and expected delivery.

Why Wholesalers Work With Digital Radium?

Wholesale Industry Expertise

Our experience with wholesale ecommerce helps us account for customer-specific pricing, large order volumes, purchase orders, repeat buying, and account-based workflows.

Integrated ERP & Commerce Solutions

We connect ecommerce with ERP, WMS, CRM, and other business systems to keep customer, product, pricing, inventory, and order data aligned.

Flexible Ecommerce Architecture

We design ecommerce systems that can support growing product catalogs, customer accounts, order volumes, sales channels, and integrations without unnecessary complexity.

Business-Focused Strategy

We start with your existing processes and priorities, then recommend the technology and ecommerce approach that fits how your wholesale business operates.

Ongoing Support

We don’t disappear after launch. We stay by your side to help your platform grow and evolve as your business needs change.

Frequently Asked Questions

Still have a question about how B2B Ecommerce Solutions works with your business? Talk to our team directly.
How do you handle account-specific pricing?
We configure pricing around each wholesale account, including contract rates, discounts, quantity breaks, and customer-specific product availability, so buyers see the terms assigned to their account.
We connect the ordering channels your business uses, such as ecommerce, sales-assisted orders, and EDI where required, so orders can move through a connected process instead of being managed separately.
Yes. We can incorporate purchase orders, approval requirements, and account-based payment terms into the buying workflow based on how your wholesale accounts operate.
We connect ecommerce with supplier and fulfillment workflows so eligible orders can be sent to the appropriate fulfillment source while order information remains connected for your team and customers.
We connect ecommerce with inventory and fulfillment systems to show available stock, order status, and delivery information where those details are available.
We use order history, quick-order tools, saved lists, and reorder functionality to help customers place recurring and high-volume orders without rebuilding them from scratch.
We can extend the ecommerce platform around your pricing rules, account workflows, ordering process, and business-system integrations when standard platform features do not meet your requirements.

Tell Us What You're Looking to Connect.

We’re right here in St. Louis, and we work with businesses across the Midwest who want a technology partner they can actually trust.
Response time
Within one business day