Zoho Implementation
Zoho Consulting, Zoho Marketing Automation,
Zoho Integration, Zoho Implementation
Deliverables
Zoho Implementation
The Problem
Strategicom, a telecom-managed services provider based in St. Louis, is a B2C brand where client relationship, retention, and service are crucial. To enhance client engagement, they planned to implement a multi-touch outreach strategy. To support this, they required a robust tool. Digital Radium stepped in to implement Zoho One and Zoho Marketing Automation, helping Strategicom maintain client relationships and execute their outreach strategy effectively.
Our Solution
At Digital Radium, we proposed implementing Zoho One, which encompasses the essential tools within the Zoho Ecosystem. This effectively transitioned their existing stack to Zoho. We customized Zoho CRM to meet their specific needs, migrated their existing database, and set up workflows to manage client relationships, process sales orders, receive payments, and more. This streamlined their business processes.
To support their outreach strategy, we implemented Zoho Marketing Automation. This multi-touch, multi-channel marketing automation tool aids in lead generation, nurturing, customer journey mapping, and segmentation. Based on their strategy, we configured optimized and personalized customer journeys. With the integration of workflows, a marketing planner, and multi-channel marketing, Strategicom improved customer retention, engagement, and prospect nurturing more effectively.
Here’s What We Did
Services Provided
- Zoho Consulting
- Marketing Automation
- Zoho Implementation
- Zoho Integration
Tools & Tech Used
- Zoho CRM
- Zoho Creator
- Zoho Marketing Automation
